SMS messaging is becoming a new way to reach customers. Signal House aims to help businesses at all stages utilize this form of communication.
For many businesses, reaching their customers is an important part of their marketing strategy. For some, this comes in the form of sending newsletters directly to customers and for others it could mean having the resources to call customers directly. However, some believe that business text messaging is the more prominent option.
While the technologies behind
CRM and communications professionals designed Signal House's modern business messaging platform for CRM/Marcom systems. According to the company, its platform is engineered around what marketing and CRM teams need, including high throughput, reliable deliverability, and clear visibility.
Inspired by Connection
The team behind Signal House believes that some legacy providers cannot keep up with the needs of modern businesses. While teams have previously lost time on tasks such as provisioning, numbers, and navigating 10DLC, Signal House created its platform to streamline these challenges.
“Signal House was created to make A2P messaging simple, transparent, affordable, and high-deliverability, so businesses can focus on connecting with customers instead of fighting their tooling,” says CEO Will Craig.
According to the company, their tier 1 aggregation aims to drive 95%+ deliverability and feature pricing up to 80% lower than competitors. This transparent, real-time usage billing is built without bundles or unnecessary features, with a UX backed by robust documentation.
The Idea Behind Direct Access
The idea of directly contacting a customer isn’t new. While many businesses choose to contact their customers directly via newsletters, this correspondence often gets lost in someone’s inbox or even ends up in their spam folder.
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“The messaging landscape changes quickly, and without insider knowledge, a business's growth can be neutralized,” says Craig. “We overcame this by operating as a Tier 1 aggregator with direct carrier and carrier partner relationships (fewer layers between message and carrier), paired with transparent real-time billing and hands-on 1:1 implementation and support.”
Signal House’s Future Aspirations
While Signal House is still growing, their aspirations for the future include becoming the go-to modern messaging platform for growing businesses and expanding beyond SMS, MMS, Voice, and RCS into a full suite of communication products.
If your business has struggled with other legacy sms and voice API providers, consider using Signal House as a better alternative with faster A2P approval times, hands-on support, single-prompt integrations, and wallet friendly pricing.
This story was distributed as a release by Jon Stojan under HackerNoon’s Business Blogging Program.