U.K. Prime Minister Andy Burnham has hit out at plans announced by FIFA to sell a chunk of commercial rights linked to the football World Cup.

Under the plan, which has provoked a furious reaction from European football association governing body UEFA, FIFA would create an investment vehicle holding commercial rights related to the World Cup and sell a portion of it to investors for $4.2 billion.

“Let me say this very directly,” Burnham wrote on X. “Football does not belong to investors. It belongs to the people who fill the stands and who stand on the touchline week in, week out, rain or shine.”